Affiliate disclosure
How commercial links here work and what they earn, plus the four things they do not buy: what we cover, what we say, how we rank it, or a place on the page.
Plaster Goods earns money from commercial links. Here is precisely how, because the version of this page that most sites run is one sentence of legal cover in grey type and it tells you nothing.
What earns
When a piece links to a shop, that link may carry a tracking code. If you buy something
after following it, the shop pays us a percentage of the sale. You pay exactly the same
price you would have paid otherwise. Every such link is marked as a commercial link on the
page it appears on, and carries rel="sponsored nofollow" in the markup.
What it does not buy
- It does not decide what we cover. Plenty of what we write about pays us nothing at all, including most of the cars and every concept.
- It does not decide what we say. The commission on a jacket is identical whether we call it the best of the season or tell you to buy the cheaper one. We have done both in the same week.
- It does not affect ranking. When we order a list by price or by preference, the order is the order. Nobody pays to move up it.
- Nobody buys a place on this site. We do not sell sponsored posts, paid reviews, or link insertions, and we turn down the offers weekly.
Where we cannot link
Some makers have no affiliate programme, and small independents usually do not. We link to them anyway, with a plain link that earns nothing, because the alternative is quietly steering you towards whoever pays. If a piece sends you to a big retailer rather than the maker, it is because the maker does not sell direct, and we will say so.
The newsletter
The Sunday email carries no sponsored placements. If that ever changes it will be labelled in the email itself, at the top, before the thing being sold.